Incentive not Advice

From Weekly I/O#41


People follow incentives, not advice.

Newsletter: 3-2-1: How to change someone’s mind, the balance between justice and compassion, and looking foolish

Advice itself cannot inspire action. Like in Weekly I/O12.3, to teach and make people learn, you have to "First delight, then instruct." People change only when the incentives are aligned.


Want to learn things like this every week to understand the world better? Sign up below for my free weekly newsletter. You can also find all the previous learnings here.

Weeklyio Banner

You might also like