Technology and Story

From Weekly I/O#69

No amount of technology will make a bad story good.

Article: Presentation Zen: No amount of technology will make a bad story good

In the last part of this documentary about the creation of Toy Story, its director John Lasseter said:

"Everyone's going to talk about the fact that this is the very first computer animated feature film, but the computers are just tools [the computers] didn't create this picture, it's the people who created the picture."

Technology is essential, but what makes a story fascinating is the storyteller. And with technological advancement, the ability to generate great ideas becomes much more important than technology and technical skills.

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